The publishing programme was launched with the foundation of Bharatiya Jnanpith in 1944. The two series of publications, Moortidevi Granthamala and Lokodaya Granthamala, have the latest score of 898 (207+691) titles, the quality of which places Bharatiya Jnanpith among the topmost publishers of the country.
The works brought out under the Moortidevi Granthamala are demanded preferably by the seats of Jain faith and other institutes promoting philosophy and spirituality. The government and private libraries and individual readers pruchase these books in a sizeable number.
The prices of Moortidevi Granthamala publications are kept extraordinarily low considering the benefit of insitutes and individuals, as many as possible. The series is all the time up with research editing, printing and reprinting. So also about the Lokodaya Granthamala publications the prices of which also are low enough in comparison to other publications of cognate nature.
Bharatiya Jnanpith is a charitable turst and not a commercial one. It, therefore, brings out such works which other publishers would not dare undertake. The Jnanpith is known for the originality and contemporaneity of publications and for introducing propagation through Hindi translations of the selected creative literary works from other languages. Above the tendancy of profit-making, the Jnanpith policy is different from that of other publishers. Jnanpith also aims at creative interference against the disfiguration of culture beyond the narrowness of commercial view. The Bharatiya Jnanpith is not simply a publishing insitute, it also is a mission.

Sales Centres
For its expansion, Bharatiya Jnanpith has opened two sales centres, one at Lodi Road, named Jnanpith Pustak Kendra and the other at Daryaganj, named Jnanpith Vikray Kendra. From these centres Jnanpith carries on its sales activities.

Sales Representatives
The Institution has two sales representatives, who travel all over India almost throughout the year. They contact the Book Sellers of Jnanpith, for further orders. In order to increase sale, on the one hand they contact new Book Sellers and on the other hand, they search for possibilities of bulk purchase by the Government and other organisations. They keep the office informed about the Market tendency, public opinion about its various publications.

Book Sellers All over India
All over India 469 book sellers are working for Jnanpith; statewise numbers are as under :
113 in U.P., 67 in M.P., 46 in Rajasthan, 48 in Bihar, 38 in Maharashtra, 29 in Delhi, 25 in Punjab, 14 in West Bengal, 13 in Uttaranchal, 20 in Chhattisgarh, 13 in Jharkhand, 7 in Orissa, 2 in J.&K., 4 in H.P., 6 in Haryana, 7 in Gujarat, 6 in A.P., 2 in Goa, 6 in Karnataka, 2 in Kerala, 1 in Tamilnadu.

Standing Order Scheme
Recently Bharatiya Jnanpith started the 'Standing Order Scheme'. In this scheme Book Sellers give permanent orders for newly published booksets as per their demand, they get some extra benefits for joining this scheme. They will get required books as soon as the sets are published. Jnanpith has decided to publish booksets quarterly in a year, viz, January, April, July & October. Fifty Book Sellers have joined this scheme till date. But we hope that many more will join the scheme in near future.

Pathak Parivar Scheme
To increase sale and readership Jnanpith has started a scheme, 'Pathak Parivar'. Under this scheme any person can become a member after depositing Rs. 30/-. The member can get Jnanpith books at a discount of 25%, postage charges being paid by the institute. Presently, we have 3500 members under this scheme. The institute has started certain new schemes for the benefit of members. Under one scheme, a member buying books worth Rs. 500/- will get Rs. 50/- books free of cost as per the list provided. The members are also given another list of books which can be purchased in half price (these facilities are also available in the Book Fair).

Monthly Bulletin (Jnanpith Samachar)
Jnanpith Samachar is a monthly bulletin published by Bharatiya Jnanpith This bulletin is distributed among the members, libraries and other institutions free of cost. It keeps the readers informed about the recent publications and other activities of the institutie.

Pustak Mela (Book Fair)
Bharatiya Jnanpith is one of the renowned publishers in India, whose participation in the book fairs is always welcomed. Every year Jnanpith participates in nearly 15 Book Fairs in different parts of the country. Through these Book Fairs an institute not only gets publicity but also can sell its old stock and the rare books which are not easily available. The Book Fairs provide a platform to announce new programmes and help in contacting new readers, institutions, publishers & book sellers. Jnanpith has participated in the Book Fairs at Kolkata, Delhi, Patna, Allahabad, Lucknow, Kanpur, Bhopal, Mumbai, Ahmedabad, Hyderabad and other important cities. Achievement of fairs have been significant.
Times website has displayed the summary, and other particulars of 20 books in English along with the title pages. Surprisingly, certain books, have already been sold through the website. Jnanpith will provide the summaries of all the important books in near future to the website. The address of Times website is-www.planetm.co.in
Jnanpith also can be contacted at webdunia, the biggest website in HIndi. Abbreviations of 66 books have already been sent to webdunia. It will also display book cover and other perticulars. We hope that through these two websites, Jnanpith publications will get worldwide publicity.

To Conclude
Bharatiya Jnanpith, in spite of being an eminent publisher, has not been able to reach the height of business, as per expectation, because of its confinement to certain ideals and paucity of publicity measures. The popularity of these schemes will be accellerated by the project shown above and through the media including advertisement in magazines etc. A special type of publicity material is being prepared for the fulfilment of this goal,
The Jnanpith is also planning to hold, from time to time, seminars and book-releases, with the publicity of books in view. This very June, the Prime Minister has released one of Jnanpith books.